Confused about how to set up your sales funnel to optimize your profits? I can help!

Creating, Implementing and Optimizing Your Sales Funnel

Every business should have a sales funnel, which is a visual representation of how to attract people into the business and convert them into paying customers. The term ‘sales funnel’ is a big buzz word lately yet so many business owners procrastinate or are scared to create a funnel for various reasons. Most commonly, they get overwhelmed at the idea of having to have multiple offers for their prospects and like anything else, once you start to overthink an idea, it gains a life of its own and seems impossible to create.

But ask any marketing professional and they’ll tell you it’s far more expensive to convert a new customer than to increase the value of an existing client. If you don't know where to start setting up a sales funnel that will actually convert prospects to customers, this course is for you.  Creating, Implementing and Optimizing Your Sales Funnel walks you through 8 simple steps and includes exercises to complete your sales funnel by the end of the course.  I've even added a support group where you can ask me any questions you have along the way.

Sound great? Here’s exactly what goodies you’ll find packed into this self-paced course…

  • 1

    The Purpose of a Sales Funnel

    Most successful business owners know the customer who has purchased recently is much more likely to purchase again—even if “recently” was only 10 minutes ago. That’s exactly why you need a well designed sales funnel.

  • 2

    Product Inventory & Categorization

    Your sales funnel will not work well if you’re simply offering random product after random product. The key to increasing the average sale value is to carefully choose which products and services make sense at the time you’re presenting them.

  • 3

    Filling in the Gaps

    Listen to what your market is telling you and evaluate where there are gaps in your sales funnel that can address these concerns.

  • 4

    Defining the Problem You Solve for Your Client

    You have one overarching purpose for your business. This is the basis for your highest level service or product, and it’s the question you should keep in mind as you’re building out your funnel.

  • 5

    Upsells and Downsells

    With the sales process foundation firmly in place, it’s time to make the most out of every lead, and one powerful technique is the strategic use of upsells and downsells.

  • 6

    Making Good Use of Your Real Estate

    Your funnel doesn’t stop working just because a sale has been made. Your access pages prime real estate for cross sells, special offers, coupons and other incentives.

  • 7

    Planning Your Email Sequence

    Smart, successful entrepreneurs know that the emails don’t end when the purchase is made. Instead, they use the follow up emails to ensure customers are using (and loving) the training they’ve purchased.

  • 8

    Behavior-Based Sequences

    If you’re still sending the same emails to everyone on your list—regardless of how they react to your offers—then you’re definitely leaving money on the table. Behavior-based follow-up sequences are the answer.

  • 9

    Prime Promotional Space

    The fact is there are lots and lots of places you can make offers to beef up your sales funnel and keep the cash flowing. Think strategically at every step along the way, from product planning, to marketing, to delivery and beyond.

  • 10

    Worksheets and Checklists

    Downloadable worksheets and/or checklists to help you plan your funnel.

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Why Should You Listen to Me?

I’m passionate about helping motivated entrepreneurs grow their business and manifest their brilliance with their clients.  Drawing from nearly 13 years of experience,, I have helped business owners and entrepreneurs, just like you create many courses and membership programs. The results: greater growth, faster expansion, and an increase to sales and profitability.

Along with servicing my clients and keeping their courses humming along smoothly, I hold a Bachelor of Science Degree (don’t ask in what LOL) and I became VACertified shortly after I started my business.  Since I have a flair for writing, I’m an avid blogger and regularly publish special reports and e-books to help other entrepreneurs build their businesses on a solid foundation of success principles that work in a virtual world AND translate into relationship cultivation…which translates into steady business growth for my clientele.

 

Now, I do have one disclaimer: There’s no such thing as a perfect course. Courses – just like any other aspect of online business – require that you put in the work to make them work.

But, with this online training in your hands, you’ll have an exact step-by-step process to follow that will help you create a sales funnel that will build your bank account, build others’ trust in you and help you build a name in your industry as someone who truly knows their stuff.

This is your chance to do it all in one fell swoop.

All you have to do is say yes.